To tell the truth, 2009 will be a hard year to top for Shea Homes’ Encanterra, A Trilogy Country Club, a new private club and community in greater Phoenix’s San Tan Valley. But with the opening this month of its stellar 60,000-square-foot Bing Hu-designed clubhouse and gathering sales momentum for both club memberships and homes within the award-winning private community, the developers and club management are downright giddy about the possibilities for 2010.
“We don’t want to get too far ahead of ourselves; but we are feeling very confident right now,” said Jeff Teich, general manager of Encanterra. “There is tremendous energy around the club. People are really excited. They are starting to see all of the potential and all of the possibilities that have been a part of Encanterra since the first day come to fruition. Of course, the unveiling of La Casa, our new resort club, has been the capstone of all this growing excitement…In terms of service, amenities and livable luxury, La Casa has really taken Encanterra to a whole new echelon.”
Building upon success
Teich’s enthusiasm is certainly understandable, considering how well Encanterra fared in the closing months of 2009 – during one of the toughest markets on record for private clubs.
In its first full year in operation, Encanterra added 75 members and more than 100 residents; was named among the top new private clubs by GOLF Magazine, Golfweek and LINKS Magazine; and hosted several prestigious golf events, including US Open Sectional Qualifying and The Gateway Tour’s Tour Championship.
Much of Encanterra’s past success was carried upon the broad shoulders of its stellar Tom Lehman-designed golf course. The course boasts an all-too-rare core style layout, reminiscent of the storied old country clubs of the Southwest. Set with panoramic views of the Superstition and San Tan mountains, the core layout folds the course inwards, away from residences and all distractions. In this way, a heightened golf experience becomes the sole focus. It's a challenging course that rewards careful evaluation of risk, club selection and using the nuances of each hole to an advantage.
Enriching, exclusive, inviting and refreshing
However, the crown jewel of Encanterra’s success is the recent opening of La Casa. Not only is La Casa remarkable because of its exceptional design and the extraordinary lifestyle possibilities its amenities and services afford members. The opening of La Casa itself is equally remarkable, considering the current market conditions. In fact it was the only private clubhouse under development in the state of Arizona last year and likely will be one of the only…if not the only…clubhouse to open in the state in 2010. The mere fact of its existence speaks volumes about the financial stability of its developer, Shea Homes, and the company’s commitment to making Encanterra one of the premier private clubs and communities in the western U.S.